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Backdrop Paint is Part of FORM’s Curated Brand Marketplace

We now offer Backdrop Paint in our curated brand marketplace. We love their elevated colors and quality, commitment to sustainability, and their modern end-to-end customer experience that supports you in making your home pop with color.

Michael Quinn

November 23, 2023

Backdrop Paint is Part of FORM’s Curated Brand Marketplace intro

We’re excited to announce that FORM now offers Backdrop, a direct-to-consumer paint brand that offers premium paints and wallcoverings, as well as an enchanting collection of whimsical rugs. Backdrop was started on the belief that paint is the most impactful way to transform a space, and they’ve really taken the time to elevate the end-to-end experience. It’s no wonder their stunning products have been featured in AD, Vogue, dwell, The New York Times, and more.


The New Way to Paint

Backdrop hasn’t just created a beautiful palette of high-quality paint. They’ve created a better way, end-to-end. But let’s talk about the paint for just a moment. It’s really nice. They’re low-VOC, Green Wise-certified, and low-odor. Their eco-friendly packaging is compostable Green Cell Foam and their award-winning, redesigned metal paint can is recyclable stainless steel. They’re proud to be the first climate neutral paint brand. 


And the colors are simply stunning, and the names are just as fun as the hues. Check out the Stromboli Chess Club, a vibrant cornflower blue; the warm earthy pink that is 36 Hours In Marrakesh; or the bright green of Troop Beverly Hills.

And you’re not just getting excellent paint at an excellent price. They offer easy color sampling and all the painting supplies you need sent directly to you with fast, free shipping. You can take advantage of free color consultations and a national network of preferred painters for those larger projects.


Beyond the Paint 

Backdrop also offers premium wallcoverings that are made from hand-crafted artwork and printed on a non-woven ground with a subtle fibrous texture – designed in Los Angeles and expertly printed in Brooklyn. They also now offer removable peel-and-stick wallpaper, too. 


And they’ve jumped off the walls and onto your floor with a totally fun line-up of rugs that are sure to pull the room together (and get people talking). With astrological symbols, Alexander Calder-inspired animal forms and Latin proverbs rendered in hand-coiled abaca, these rugs are true works of art and conversation pieces.


Get Going with Your FORM-Exclusive Discount 

Once you’re in process with your FORM designer, inquire about Backdrop, and they’ll let you know about our FORM-exclusive discount and pass along the contact information for our dedicated team over at Backdrop. A modern kitchen always pairs well with a modern paint color. 


"We believe that good design improves people's lives. We focus on personalization, performance, and peace of mind."

Co-founders Danny and Tom

Danny Soos & Tom Sherman

FORM Co-Founders

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